Key information
- Client
- Heineken International × Joe Chia
- Completion
- 2015
- Location
- The Heritage Row, Kuala Lumpur
- Size
- 18.0 m x 15.0 m x 5.0 m
- Team
- Henry Ngo, Kamal Ikram, Shahril Imran
The project
Commissioned by Heineken KL in collaborate with JOE CHIA, a fashion designer to set up a new brand image at Slate, The Heritage Row, KL. We embedded pieces from Joe Chia's collection into a translucent hollow cocoon, to show the beginning of a new designers journey as they break out into an unexplored world. Formatted lighting was curated to build up ambience for the audience, to create mystery within the cocoon and also transformed The Slate into a place for creative showcase.
Original portfolio record ↗
